Hi, I’m chloe mcgrath.

With over a decade of experience in the aesthetics industry and a deep understanding of both trade and consumer marketing, we have gained valuable insights into this dynamic field.

For the past five years, The Aesthetic Collective has been assisting clinics and practitioners in effectively communicating with and educating consumers and patients. Our passion lies in supporting small businesses and helping them turn their aspirations into reality. The Aesthetic Collective is proud to be a trusted partner for clinics and practitioners seeking to enhance their brand presence and connect with their target audience. Our extensive experience and expertise make us well-equipped to navigate the unique challenges of the aesthetics industry.

We take great joy in collaborating with small businesses, understanding their goals, and working closely with them to achieve their dreams. We believe in the power of personalised strategies and tailored solutions to drive growth and success.

Whether you are a clinic owner or a practitioner, The Aesthetic Collective is here to provide you with the guidance and support you need to thrive in this ever-evolving industry. Let us be a part of your journey towards success.

Meet the Team

  • Remy Patison

    Trade Marketing Support

  • Brooke Loncar

    Creative Lead

  • Erin Finnimore

    Social Media Manager

  • Ashley Curry

    Social Media Manager

  • Kate McGrath

    Aesthetic Marketing Expert

  • Daelle Russoniello

    Social Media Manager

why choose
the aesthetic collective

  • Our team possesses a profound understanding of the aesthetics industry, encompassing its multifaceted aspects. We appreciate the complexities, the ever-evolving landscape, and the stringent regulatory framework that governs marketing in this niche. Our expertise allows us to navigate these challenges seamlessly.

  • At The Aesthetic Collective, we specialise in crafting bespoke brand strategies. Our philosophy is rooted in creating tailored plans that align precisely with your unique objectives and market positioning, eliminating guesswork from the equation.

  • In an industry, as rigorously regulated as aesthetics and medical, compliance is paramount. We excel in developing compliant content strategies, ensuring your online presence stands out while adhering to all relevant regulations. This allows you to focus on delivering exceptional dermatological services while we handle the intricacies of marketing.

  • In today's digital age, a strong online presence is essential. We will work diligently to enhance your online visibility through various channels, including website optimisation, search engine optimisation (SEO), and social media marketing. Our goal is to ensure that potential patients can easily find and connect with your clinic online.

  • We view our client and business relationship as a long-term partnership, where each party is heard and understood and works together to create the most. Our goal is to support your clinic's growth and success.

  • To help businesses thrive in a competitive market, we propose meticulously planned marketing campaigns. From strategy development to execution, we will create content specifically designed for your practice. This content and strategy will not only enhance your brand's visibility but also drive tangible results.

  • We believe in the power of data. Our team will regularly analyse the performance of our marketing efforts, providing you with detailed reports and insights. This data-driven approach allows us to make informed decisions and continuously optimise our strategies for maximum impact.

  • We will develop patient engagement campaigns that foster loyalty and encourage repeat visits. These campaigns will include email marketing, newsletters, and other personalised communication strategies.